{"id":29425,"date":"2023-10-12T14:03:33","date_gmt":"2023-10-12T11:03:33","guid":{"rendered":"https:\/\/retta.fi\/?p=29425"},"modified":"2023-10-25T15:01:09","modified_gmt":"2023-10-25T12:01:09","slug":"online-shop-for-rental-apartments-reaches-tenants-at-record-pace","status":"publish","type":"post","link":"https:\/\/retta.fi\/en\/ajankohtaista\/releases\/online-shop-for-rental-apartments-reaches-tenants-at-record-pace\/","title":{"rendered":"Online shop for rental apartments reaches tenants at record pace"},"content":{"rendered":"\n<section id=\"acf-block-6527d28588729\" class=\"block-hero-post container-fluid\">\n\n    <div class=\"block bg-darkgreen has-bg-pattern \">\n        <div class=\"container\">\n            <div class=\"row\">\n                <div class=\"col-12 col-lg-8\">\n                    <header class=\"post-header\">\n                        <h1>Online shop for rental apartments reaches tenants at record pace<\/h1>\n                    <\/header>\n                <\/div>\n                <div class=\"col-12\">\n                                    <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n\n    <div class=\"hero-meta\">\n        <div class=\"container\">\n            <div class=\"row\">\n                <div class=\"col-12 col-lg-8 offset-lg-2\">\n                    <div class=\"post-header-extra\">\n                        <div class=\"entry-meta\"><span class=\"cat-links\"><span class=\"screen-reader-text\">Categories <\/span><a href=\"https:\/\/retta.fi\/en\/ajankohtaista\/kategoria\/releases\/\" rel=\"category tag\">Releases<\/a><\/span><span class=\"posted-on\"><span class=\"screen-reader-text\">Written on <\/span><a href=\"https:\/\/retta.fi\/en\/ajankohtaista\/releases\/online-shop-for-rental-apartments-reaches-tenants-at-record-pace\/\" rel=\"bookmark\"><time class=\"entry-date published\" datetime=\"2023-10-12T14:03:33+03:00\">12.10.2023<\/time><time class=\"updated\" datetime=\"2023-10-25T15:01:09+03:00\">25.10.2023<\/time><\/a><\/span><\/div>\n                        <div class=\"share-tools\">\n                            <div class=\"share share-simple id-share id-toggler\">\n    <button type=\"button\" class=\"share-button toggle-button id-toggler-toggle\">\n        <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 512 512\"><!--!Font Awesome Pro 6.7.2 by @fontawesome - https:\/\/fontawesome.com License - https:\/\/fontawesome.com\/license (Commercial License) Copyright 2025 Fonticons, Inc.--><path d=\"M296 160c13.3 0 24-10.7 24-24l0-8 0-16 0-48L480 208 320 352l0-48 0-16 0-8c0-13.3-10.7-24-24-24l-8 0-96 0c-70.7 0-128 57.3-128 128c0 8.3 .7 16.1 2 23.2C47.9 383.7 32 350.1 32 304c0-79.5 64.5-144 144-144l112 0 8 0zm-8 144l0 16 0 32c0 12.6 7.4 24.1 19 29.2s25 3 34.4-5.4l160-144c6.7-6.1 10.6-14.7 10.6-23.8s-3.8-17.7-10.6-23.8l-160-144c-9.4-8.5-22.9-10.6-34.4-5.4s-19 16.6-19 29.2l0 32 0 16 0 16-32 0-80 0C78.8 128 0 206.8 0 304C0 417.3 81.5 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                       <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n\n<\/section>\n\n\n\n<section id=\"acf-block-6527d2858873a\" class=\"block block-content-wrapper container-fluid container-fluid \">\n    <div class=\"container\">\n        <div class=\"row\">\n            <div class=\"col-12 col-lg-8 offset-lg-2\">\n                <main class=\"entry-content\">\n                    \n\n<p><strong>During the first half of the year, Retta\u2019s online shop for rental apartments has broken records in rental volumes and reached hundreds of thousands of website visitors. Agreements, signed from start to finish in the online service, are created at all hours of the day. At the fastest, an apartment was rented in less than an hour after the ad was placed online.<\/strong><\/p>\n\n\n\n<p>In spring 2023, Retta launched a new kind of online shop, through which tenants can find a suitable rental apartment and enter into a lease agreement by themselves \u2013 anywhere and at any time.<\/p>\n\n\n\n<p>The service has gained more popularity than expected and attracted <strong>more than 100,000 potential tenants in six months<\/strong> to browse the selection of apartments. Based on the data, visitors are there with serious intent: hundreds of leases are created in the online shop every month. At its fastest, the apartment is rented less than an hour after it is published in the service. In the fastest cases, the tenant has received a signed agreement as well as moving instructions by email within 15 minutes of wanting to rent an apartment.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Direct rentals have proven to be a viable way of finding a rental home<\/h4>\n\n\n\n<p>Director of Residential Leasing <strong>Jussi Lindholm<\/strong> from Retta Management says that real estate investors have welcomed the new direct rental channel with enthusiasm.<\/p>\n\n\n\n<p>\u201cThe pace has been even faster than we anticipated, and we have set new records in online rentals every month,\u201d says Lindholm.<\/p>\n\n\n\n<p>The online shop makes it easier and faster to find tenants and improves the visibility of listings in a competitive and challenging market. In addition to investors, customers who have found a home in the online shop have given the service excellent ratings across the board.<\/p>\n\n\n\n<p>Feedback regarding renting homes online has been very positive and those who have used the online shop would also recommend the service to their friends and family. The ease and speed of renting receives the most praise: \u201cno extra hassle\u201d. As one satisfied tenant put it: \u201cfor once, a service that works!\u201d<\/p>\n\n\n\n<h4 class=\"wp-block-heading has-text-align-left\">Being multichannel helps in a challenging market situation<\/h4>\n\n\n\n<p>Lindholm thinks that the online shop has been particularly successful in reaching busy people who want to find a new apartment quickly and without the hassle of traditional housing applications or queuing.<\/p>\n\n\n\n<p>\u201cThe apartment can truly be rented even in the middle of the night,\u201d describes Lindholm \u2013 and this has often been done, as leases have already been signed at all hours of the day.<\/p>\n\n\n\n<p>Alongside the online shop, we still have a broker-led rental agency, so tenants can continue renting apartments with an application and by looking for suitable homes with a broker. Similarly, Retta\u2019s customer service is there to support customers on weekdays.<\/p>\n\n\n\n<p>\u201cEvery apartment in the online shop can also be rented in the usual manner,\u201d Lindholm notes as a reminder.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">In the future, online housing shops will become even more versatile<\/h4>\n\n\n\n<p>Lindholm says that the development of the service will continue: the goal is that by 2024, the tenant could, for example, order a new key to their rental apartment in the online shop, or even get home insurance or an electricity contract for their apartment at the same time.<\/p>\n\n\n\n<p>\u201cWe are actively examining the various options together with our customers, testing them and bringing the most usable and useful ones to the service,\u201d continues Lindholm.<\/p>\n\n\n\n<p>The online shop was launched right before the peak season: Finns are typically most actively moving in the summer and early autumn. The future will tell us <strong>how the online shop can, at best, help even out seasonal fluctuations and increase the rental volumes in quieter months<\/strong>.<\/p>\n\n\n\n<p>Lindholm believes that the online shop will also support the traditional work of a broker and enable even better customer service for those who do not opt for a direct rental.<\/p>\n\n\n\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-darkgreen-background-color has-background wp-element-button\" href=\"https:\/\/vuokraus.retta.fi\/en\/apartments\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Explore the Retta online shop<\/a><\/div>\n\n\n\n<p><\/p>\n\n\n\n<p><strong>Additional information<\/strong><\/p>\n\n\n\n<p>Jussi Lindholm<br>Director, Residential Leasing<br>tel.&nbsp; <a href=\"tel:+358 400 612 326\">+358 400 612 326<\/a><br><a href=\"mailto:jussi.lindholm@retta.fi\">jussi.lindholm(at)retta.fi<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/retta.fi\/en\/rettamanagement\/residential-leasing\/\">Read more about Retta\u2019s residential leasing services for real estate investors<\/a><\/p>\n\n\n                <\/main>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>","protected":false},"excerpt":{"rendered":"","protected":false},"author":31,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"2131,19557,2114,18378,2102,21447","_relevanssi_noindex_reason":"","footnotes":""},"categories":[2],"class_list":["post-29425","post","type-post","status-publish","format-standard","hentry","category-releases"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - 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